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Whether you want to learn about new products, learn how to use your existing equipment, explore some aspect of photography, or be inspired by the works of others, there are wonderful opportunities to do so this month and every month here in New York, and it won’t cost you a king’s ransom.  Two of the premier photo specialty retailers here in New York, Foto Care and  B&H Photo Video Pro-Audio, offer some incredible opportunities for photographers to build our skill sets and expand our knowledge base, through a series of manufacturer sponsored and store sponsored events, and inspirational lectures and discussions.  I wanted to share with you a few of my event picks for July, all of which are free.

 

Foto Care 

41 West 22nd Street  New York, NY  212-741-2990

July 13:           

12pm – 5pm:  Preview of the Leica S2. 

An up close and personal look at the 37mp, medium format dslr with a 30x45mm sensor.  Reservation Required

 

1pm:  The Shape of Light by Broncolor

The seminar covers using the Broncolor light shapers as well as techniques for using various modifiers including the Para umbrella, Mini Satellite, Lightbars, lightstick and ringflash C and P.  Limited seating:  Reservation Required

 

4:30pm – 5:30pm:  Rinze Van Brugg, photographer and graphic artist on imaging with the Leica M8.  Limited seating:  Reservation Required

July 14:

2pm:  Splash by Brian Bryns and Broncolor:

The seminar focuses on techniques for lighting and capturing liquids.  Limited seating:  Reservation Required

 

6pm:  Airborne:  An evening with Lois Greenfield  Limited seating:  Reservation Required

 

July 15:

 1pm:  Location lighting with Broncolor  Limited seating:  Reservation Required

 

 6pm:  No Guts, No Glory an evening with Sarah Silver  Limited seating:  Reservation Required

 

For a complete listing of seminars and events at Foto Care including details on “Hasselblad Week” which begins July 20,and/or to reserve your space click here , or call 212-741-2990

 

B&H – Event Space

420 9th Avenue (@34th Street  New York, NY  212-444-6615

 

July 9

1pm-5pm:  Lighting for Portraiture: a Special Extended Workshop presented by Westcott.  This is a 4 hour seminar that mixes theory and discussion on lighting options and control with practical application.

         

July 12:

7:30pm-9:30pm:  Manhattanenge.  Flickr personality Jennifer Diamond leads a group of photographers to capture images of  the twice yearly phenomena known as “Manhattanenge” where the setting sun is perfectly aligned with the Manhattan street grid.  The group will be meeting at 5th Ave and 34th Street between 7:30 and 7:45 pm.

July 26:

1pm-3pm:  Media Empowerment & the Developing World presented by Barefoot Workshops.  The bicoastal not for profit Barefoot Workshops offers short, intensive workshops around the world in narrative and documentary filmmaking.  Led by Chandler Griffin, this seminar sheds light on the media tools and formats that Barefoot uses to motivate people and bring about change in communities in need.

 

July 27:

2pm-5pm:  FACEBOOK VS. FACE TO FACE: Using Social Media and SEO to Drive More Business to your Door. presented by liveBooks.  J Sandifer and Lou Manna draw from their personal experiences with social media and viral marketing. Lou will discuss how he uses Facebook as his international business hub by promoting his work and driving traffic to his site. J, who has used social media and viral marketing to grow his photography business in Portland, ME, will cover the best social media available to photographers and how to utilize their benefits.

 

July 28:

11am-1pm and 3pm-5pmNikon Wireless Flash Hands-on Workshop with Shooting Stations.  Navigate the Nikon flash system with Nikon training specialist Paul Van Allen.  After an introduction to button, menus and functionalities, participants will have the opportunity to apply what they have learned at shooting stations.  There are two session

 

For a complete list of B&H Event Space events and seminars as well as for more information and on-line registration, visit the Event Space page on the B&H website.  Please note that even if the seminar or event is shown as being booked to capacity, there is a good chance you can still get a seat if you show up as there are often quite a few “no shows.”

 

In closing this entry, I do want to underscore one point:  If you register for a free event and something comes up which precludes you from participating, let the organizers know as soon as possible so that someone else may have the opportunity to fill that seat.

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One of the more popular trends in photography today is the use of parabolic reflectors.  Now we are not talking about small metal reflectors but rather large and in several cases significantly larger umbrella shaped reflectors; at one end of the spectrum are the 5 to 10 foot tools like the Broncolor Paras, and the Profoto Giants, and at the other end the Mola Setti  and the  Elinchrom Deep Octa,  are examples that come to mind.  The quality of light that these shapers produce is truly wonderful, and is owed in part to a combination of their size, shape, depth, surface finish, and in some cases the ability to focus the light source.  With the exception of the Elinchrom, few of these light shapers are extremely portable, and none lend themselves for use with speedlights.

 

I have had a long standing love affair with these larger parabolics, as I like the directional properties of light they produce.  They play a prominent role in my photographic lighting.  I found myself looking for a smaller version that I could easily carry and have the option of using with speedlights.  Hensel must have seen me coming, because their 32 inch (80cm) Master White Parabolic Umbrella is just what I was looking for.

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Now I am not a big user of ‘traditional’ photographic umbrellas.  I have four of them:  Three came in lighting kits, and the fourth, a 60” silver model I purchased after using a 5 foot Profoto Giant, hoping I might get similar results for a fraction of the cost.  Not even close!  The distinctive deep profile of the Hensel was too hard to resist.  Vinnie at Foto Care, placed an order with Hensel USA and within a few days the umbrella which I have dubbed “Paralite” arrived.

 

The umbrella which is extremely well made comes in its own carry bag.  The setup and take down couldn’t be easier; if you have ever used an umbrella, photographic or rain, you know exactly what to do.  Get a light stand, the flash of your choice and you are ready to go.  The light from this umbrella is smooth as opposed to brilliant, which is no surprise as the interior is white.  Because of its shape, the angle of spread is narrower than a conventional umbrella of the same size.  The results are a directional but diffused light, with more defined shadow and contrast.  While you may be able adjust the position of some lights along the umbrella shaft, I would not characterize the Hensel as “focusable” in the same way that the Broncolor, Profoto, and Mola products are, as the shaft is relatively short.

 

For the portrait, wedding and/or location shooter looking to travel light, this umbrella is just different enough to be compelling.  It’s portable, easy to set up, and offers diffuse yet very efficient light.  If you are using a speedlight, consider using the widest setting for the best light distribution.  Hensel USA tells me that contrary to conflicting information on some retail sites,  the umbrella comes with a two year warranty. 

In my opinion,  the “Paralite” is a real winner.